ReCrea
ReCrea Gastronomia
ReCrea Gastronomia
Naming
Graphic Identity
Editorial
Digital
Illustration:
Catarina Alves
As their business grew, providers of restaurant
services for educational centers, events and more, CatSchool, commissioned a
total rebrand, including a new name and visual identity to propel them into
exciting new areas.
Our starting point was to combine the words recrear - to recreate - and recreo - playtime. To clearly represent
the services they offer, we created a set of geometric shapes using vibrant
colours which can be used in playful ways.
Additionally, we collaborated with illustrator
Catarina Alves to develop a set of illustrations that represent the values and
practises of the company and emphasize the empathetic, human nature of the
brand.